previous patents
existing products
potential market
Based on the survey we collected (out of 355 people from all across the country (some friends from SkillsUSA had posted our survey on their Facebook as well)), 95.5% of people believe that sexual assault is a problem in today's society. This result was astonishing, but what was more staggering was the response to our next question. Out of 355 people, 85% has seen or experienced or know a loved one who has seen or experienced sexual assault. Therefore, we can conclude that sexual assault is a major problem in today's society and is a problem that must be fixed. As for market survey, 81.1% of people wish they had a product that could prevent/stop an event before it happens. 88.4% would like a product that could notify authorities faster of such an event. There is a large potential market for a product to solve this problem.
summary
In this part, we focused on finding and understanding solutions that have already been made and manufactured. There are many products out there that aim to prevent sexual assault or stop it in its tracks. The Safelet bracelet is used to alarm others if the wearer is being attacked. The Athena device has the same idea but is a clip-on instead of a bracelet. However, one common idea that was present in almost every product we found was that it is up to the wearer/victim to defend themselves. For example, if the wearer wants to have the Undercover Colors nail poilsh, it is up to them to go online, buy the item (which can be very expensive), actually put it on before they go out and remember to use it when they feel threatened. This is an idea that we feel we need to address when we care creating our product. It is not far to tell victims that it is up to them to protect themselves.